Map any website's content in minutes.

Most content audits go the same way. Someone pastes a list of URLs into a spreadsheet. Someone else opens each page and skims it. Three weeks later there's a deck full of “findings” that mostly say “this page could be clearer,” and half the site never got looked at.

Content Analyzer does the tedious part for you. You give it a website, it discovers the pages, and it tells you what the site actually publishes — what each page is for, how it's built, and where the gaps are.

Point it at a URL, get the whole site

You paste a homepage URL. The tool formats it, crawls the site, and discovers the available pages on its own — no sitemap wrangling, no manual list. Then it reads the content in parallel, so a site with a hundred pages is analyzed in minutes instead of an afternoon.

What it looks at

Every discovered page is broken down on a few axes: its content purpose (is this meant to inform and educate, to convert, or to support?), its structure (word count, heading usage, internal-link ratios), and its content type(blog post, landing page, guide). Roll it up across the site and you get the shape of the whole content operation — the balance of educate vs. convert, where the depth is, and what's thin.

Reverse-engineer a competitor

Point it at a competitor's site to see their content strategy laid out: the themes they cover, the personas they write for, the formats they lean on, and the mix of purposes across their pages. Re-run it later and compare sessions to watch how their strategy shifts over time.

Audit your own site

Run it on your own domain to find the gaps and inconsistencies you can't see from the inside — outdated pages, uneven tone, personas you barely cover, or a whole funnel stage with no content behind it. Cross-check against benchmarks to spot the topics and audiences you're not addressing yet, then prioritize what to write next.

Runs in the background

Analyses run as background sessions, so you can kick one off and come back to it. The Sessions tab keeps every past analysis, lets you compare runs, and shows where you are against your usage limits. Results are yours to work from — a backlog for an in-house team, a deliverable for an agency.

Who uses this

Marketing teams running quarterly content audits. Agencies sizing up a prospect's site before a pitch, or auditing a client's. Content and SEO teams hunting for gaps and thin pages. Anyone who's been asked “so what's actually on the site?” and didn't have a fast way to answer.